Before we venture into the rabbit hole of “Life coach” and its ifs, it is important to know the basic knowledge about this profession like what is a life coach.
To answer that- A life coach is a professional who methodologically makes a difference in the lives of others by helping them work through the challenges that get them stuck in their day-to-day life. It could range from anything like setting and achieving goals to improving one’s relationships, with themselves and their surroundings. In short, curating a well-balanced lifestyle for you as per your goals and helping you achieve them.
There are people for whom becoming a professional coach is an ideal career choice. Many life coach candidates, however, miss the opportunity to follow their passion due to bad advice, often published by life coach training centers and marketing gurus whose sole interest is to sell their own products.
Becoming a life coach requires these skills (and more!):
- Active listening
- Strong sense of ethics
Now moving on to our next query which is how to become a life coach, here are a few key points to take care of to begin as a professional life coach:
1. Find your niche
Before becoming a life coach, it is a must to find your niche and build up your presentation from that point. Mostly, life coaches concentrate on people’s personal, professional, and romantic lives. Very few scrape down further and help them make changes regarding health, such as nutrition and exercise plans, or to uncover their spiritual side.
Undoubtedly, as a life coach, you’ll touch on more than one of these areas regardless of your central focus.
Once you find your specialty—which will probably be obvious to you, based on your background and what you feel comfortable talking to clients about—you’ll be in a better position to market yourself and your business accordingly.
2. Get a life coach certification
Technically you don’t need to get a life coach certification to work as a life coach. Becoming a life coach is not like becoming a psychologist or a medical doctor, which by law requires years of intense training before you can practice. But according to the ICF study mentioned above, 89% of coach practitioners receive training that was accredited or approved by a professional coaching organization.
While learning how to become a certified life coach isn’t required to launch your business, it can certainly be helpful and something much of your competition will have done.
3. Set up your life coaching business
As you become a life coach, you’re not just becoming a professional, personal, or spiritual advisor—you’re also becoming a small business owner. So, you’ll need to do some of the due diligence that all small business owners have to perform to be successful, including:
- Register your business
- Plan your startup costs
- Create a marketing plan
Creating and executing a marketing plan for an all-digital business can be tricky as it involves a lot of unchartered factors that may not be of common knowledge to people and require expertise. Factors like social media marketing are one of them. It must include creating a profile, designing your own website, creating your link-in-bio page, blogging about your business, etc.
4. Create your online footprint as a life coach
If you have an all-digital business, your digital presence becomes paramount. For example, you need a strong business domain name and a decent computer and camera to take photos of yourself, record videos, and conduct sessions.